Launching an online store: what to know before you start

An online store is not just a nice website with products. It is payments, shipping, accounting and visibility that must work together. The better you prepare, the smoother the launch. Here is what to sort before launching your online shop.

3
Platforms: WooCommerce, Shopify, Next.js
from 1 500 €
A store, 2–6 weeks
Local
Payments, delivery, accounting

Start with the platform

The first decision. WooCommerce fits the Lithuanian market (native Paysera, LT accounting, full ownership), Shopify for quick launch and export, custom Next.js for atypical or large business. It shapes cost, flexibility and monthly fees.

Payments

Lithuanian buyers want Paysera, bank links and cards. Make sure checkout is easy on mobile, where most purchases happen. A simple checkout directly increases sales.

Shipping

In Lithuania, usually LP Express, DPD and Omniva lockers. Decide which you offer and at what price. Clear shipping terms in the cart reduce abandoned purchases.

Products and photos

Prepare products with prices, descriptions and quality photos. Descriptions matter for buyers and Google — unique, informative text helps you rank.

Accounting and legal

The store must issue invoices and follow the rules. Consider accounting integration, return policy, terms and a privacy policy (GDPR). Better sorted upfront.

SEO and launch checks

Before launch, check: is it fast and mobile-friendly, do products have clean titles and descriptions, do payments and shipping work, is it search-optimized. After launch, submit it to Google Search Console.

Let’s talk

Planning an online store?

We help pick the platform and set up payments, shipping, accounting and SEO — all in one place, at a fixed price.

Free consultation Our services

We walk through all of these steps together with the client — more about our e-commerce development.

Frequently asked

What is worth knowing.

01

Which payment methods are essential for Lithuanian buyers?

Paysera and bank links plus cards matter most. Make sure they work comfortably on a phone — that is where most purchases happen. A clear, simple checkout directly increases sales; a complicated one loses the buyer at the last moment.

02

How should delivery be handled in Lithuania?

Delivery in Lithuania usually means LP Express, DPD and Omniva parcel lockers. Decide which you offer, at what price, and how it is presented: flat rate, by weight or free above a threshold. Clear delivery terms in the cart reduce abandoned checkouts.

03

What needs to be in place legally and for accounting?

The store must issue invoices and comply with the rules: accounting integration (B1.lt, Saskaitos.lt), a returns policy, terms of purchase and a GDPR privacy policy. Dull but necessary — better sorted upfront than fixed after the first orders.

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