Short answer: a Facebook page and a website are not alternatives — they do different jobs. Social media helps people find and see you; a website helps them trust you and decide. This article explains honestly when a business truly needs a website, and when social media is still enough.
No. A Facebook page is rented space — the audience, reach and rules belong to the platform, not you. Organic reach has dropped to a few percent, and Facebook content does not appear in Google search. A website is your property: your domain, your data, shown in Google, working without algorithm whims.
When clients search for your services on Google — which is nearly every field. When you sell services or products and want people to browse and order anytime. For professional and B2B fields, a website builds trust a social profile cannot. And when you do not want to depend on a single platform.
Honestly — not every business needs a website today. If you are testing an idea, starting on Instagram or Facebook is smart and cheap. For very local, impulse businesses found through photos and recommendations, a profile may suffice for a while. But it is a temporary stage — as you grow, dependence on one platform becomes a risk.
Ownership and control. You decide how it looks and how it collects inquiries. It appears in Google, attracting people actively searching — your warmest clients. It works around the clock, loads fast, is mobile-friendly, and collects your own data to improve your offer.
Yes — that combination works best. Social media is great for discovery and ads; the website turns that traffic into inquiries and clients. One without the other is weaker.
A professional business website in Lithuania starts from 500 €, ready in 2–4 weeks — mobile-friendly, search-optimized, with content management you control. Not sure if it pays off in your case? Just ask — we will tell you honestly.
In a free consultation we will honestly tell you whether a website is worth it now, or whether social media is still enough. No pushing — just a straight answer.
If you are leaning towards a website, take a look at business websites from €500.
For a local business, the thing that pays off alongside a website is a free a Google Business Profile.
Frequently asked
No. A Facebook page is rented space: the audience, reach and rules belong to the platform, not you. Organic reach has fallen to a few percent, so without paid advertising fewer and fewer people see your message.
If you are testing an idea and do not yet know whether it will move, starting on Instagram or Facebook is sensible and cheap. The same goes for very local, impulse-driven businesses — a coffee van or a small handmade brand whose customers find them through photos.
A professional business website in Lithuania starts from €500 and takes 2–4 weeks. That includes mobile adaptation, search optimisation and content management you handle yourself. It is a one-off investment that, unlike advertising, still works a year later.
